Facebook built the world's largest social network on data mining and advertising. Tody takes a different path — an all-in-one platform for chat, microblogging, local marketplace, group tasks, and voice/video calls, built in India, hosted in India, with zero third-party data sharing.
Facebook's ecosystem requires multiple apps (Facebook, Messenger, Marketplace) and monetises user data through targeted advertising. Tody unifies everything into one platform with a privacy-first approach and Indian governance.
How Tody and Facebook compare across the features Indian users rely on every day.
| Capability | Tody | |
|---|---|---|
| Microblogging / News Feed | Yes | Yes |
| Chronological feed (default) | Yes | Optional |
| Private chat | Built-in | Separate app (Messenger) |
| Group chat | Yes | Yes |
| HD voice & video calls | Yes | Yes |
| Local marketplace | Built-in (TODY Local) | Facebook Marketplace |
| Group tasks | Yes | No |
| Sells user data to advertisers | No | Yes |
| Ad-free experience | Yes | No |
| India data residency | Yes | No |
| No phone number required | Yes | No |
| Single integrated app | Yes | Multiple apps required |
| Indian company & support | Yes | No |
Beyond the feature checklist, here are the fundamental differences in platform philosophy and operations.
Facebook's core business model is collecting, analysing, and monetising user data through targeted advertising. Tody does the opposite — the consumer platform is ad-free, your data stays in Indian servers, and no personal information is shared with third parties. Revenue comes from transparent Business API pricing, not surveillance.
To get Facebook's full functionality, you need Facebook (feed), Messenger (chat), Facebook Marketplace, and Facebook Groups — four separate experiences. Tody combines microblogging, private & group chat, voice/video calls, local marketplace, and group tasks in a single cohesive app.
Facebook stores Indian user data in global data centres under US jurisdiction (Meta Platforms, Inc.). Tody stores all user data — posts, messages, media, calls — exclusively in Indian data centres. Indian law applies to your data, and cross-border transfers require explicit consent.
Facebook's News Feed algorithm optimises for engagement and ad revenue — often prioritising viral, polarising, or low-quality content. Tody defaults to a chronological feed showing what your connections post. Content moderation is transparent, with clear guidelines and appeal options.
Facebook enforces real-name policies and links extensive identity data (phone, email, location, browsing history) to build advertising profiles. Tody allows account creation with just an email — no phone number required. Your identity data is not mined, profiled, or sold.
Facebook's revenue comes almost entirely from advertising — meaning you are the product. Tody's consumer app is free during beta, and the business model is based on optional Business Messaging API usage for enterprises and schools — clear, transparent, and opt-in.
Answers for Indian users deciding between the two platforms.
Compare Tody's microblogging, chat, and no-shadow-banning approach against Twitter/X.
Full overview of Tody's all-in-one platform — chat, microblogging, marketplace, and tasks.
Tody's private messaging, group conversations, voice and video call features.
Join Tody for private chat, microblogging, local marketplace, and more — all under Indian data laws with zero data mining.
